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SEO Website Audit

Trade-off Between Company and Search Term in Title

January 3, 2007

High Rankings Forum Thread of the Week


Forum member “kevs” states: “I really would prefer having company name come first, but I feel, looking at competition that the best search term leading off (3-5) words at beginning and the company after…”


Is this really a dilemma? See how other forum members deal with this situation and/or leave your own comments.
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 Dennis said:
I think you need to have a balance and what is the point in having your company name in the title if people do not even know you yet , they are searching for a product or service not a company name , you should have sufficient reference to your brand within the content of your site.