October 20, 2010
This week I asked my Twitter followers:
++Do You Have a Long-Tail Keyword Strategy?++
Here's what they said:
AlanBleiweiss: Yes. I put more emphasis on narrower individual page topics - 1 or 2 prime phrases. Long tail comes from the content. I don't go overboard in the longtail - a light touch goes a long way.
I80equipment09: Yes, we use some very specific long tails that are based off of our most competitive product keywords.
piconsulting: Long Tail Strategy - Get as much of it as possible.
rishil: Depends what that refers to. If you strengthen the site, long tail rankings will flow naturally. Key is to make it accessible. On other hand, for new biz sites I ask them to go after LT rankings first and leverage that to strengthen the site.
Jill’s comment: Yay! It sounds like most who answered agree with my feelings on long tail keywords, i.e., that it’s much more of a natural thing as long as you do everything else correctly.
Want to participate in the Twitter Question of the Week? Follow @jillwhalen on Twitter.