August 14, 2013
One of my customers brought this blog article to my attention asserting that Google will rank a site poorly if it is not optimized for mobile devices.
This seems wrong to me, but I'm not sure. Any thoughts?
After reading the article, it's clear that what Google is concerned about is misconfigured mobile sites as opposed to sites that aren't optimized for mobile devices. These are two completely different things.
If your client has no site designed specifically for mobile devices, then what the article is referring to--at least as I read it--is not relevant.
Still, it is a good idea to check how the site shows up in mobile browsers. If it's hard to read or somehow doesn't show up as expected, then that should be fixed. Nobody (including Google) would want to show a site that provides a terrible user experience to their visitors.
Hope this helps!
Jill Whalen has been an SEO Consultant and the CEO of High Rankings, a Boston area SEO Company since 1995. Follow her on Twitter @JillWhalen
If you learned from this article, be sure to sign up for the High Rankings Advisor SEO Newsletter so you can be the first to receive similar articles in the future!