1,928 search marketers surveyed
170 charts and 45 tables
12 eyetracking heatmaps
6 real-world Case Studies
Stats on costs per click, conversion rates,
SEO vs. PPC, and more
Growth rates and ROI of search marketing vs.
other marketing tactics
ROI of geotargeting and local search
Plus, two new Special Reports:
- The Branding Effect of Search Advertising
- Heatmapping Baidu to Understand Chinese SERP Viewing
Click here to download Executive Summary