June 19, 2013
Today's HRA focuses on trust. And -- more important -- whether Google believes your website to be trustworthy or not. Because Google wants to show its users (the searchers) the best pages possible for the search query at hand, having a trustworthy site can go a long way toward helping your site show up in the search results. This is why I'm sharing the 4 major factors that Google looks at when trying to figure all this out.
Enjoy! -- Jill