September 22, 2010
While performing site reviews for clients, I run across lots of shady SEO tactics. When I see them, I always think, "Well, that's not going to help!" But then I do a search at Google using the keywords being targeted, and sure enough – more often than not – the shady SEO techniques are working! Which makes me wonder if (a) I am mistaken and the techniques are not really shady, or (b) Google doesn't care. So for today's newsletter, I'm featuring an open letter to Google that expresses my frustration.
Enjoy! – Jill