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> Boss Wants To See Effect Of Seo In One Night
gagan
post Nov 4 2008, 10:30 PM
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Hello ,

I want to take your suggestion for a problem which I am facing these Days . I am doing SEO for my boss website . He is completely unaware about SEO and want to see quick results .He is not interested in PPC campaigns

Please tell me any method to handle this situation

Regards,

Gagan
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Andy LoCascio
post Nov 4 2008, 10:57 PM
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Gagan,

You seriously need to manage your bosses expectations just like we manage our clients expectations...you wold be hard pressed to come up with a methodology for creating instant results. At very least you better have a good handle on how often Google crawls your site (Google Webmaster Tools). Even with the crawl, resuts are not instantaneous.

However, should you come up with a scheme to do have an instant effect on the SEs, please call me, and let me know your salary requirements...

If you owned a search engine...would you allow it to function that way? However, there are many ways to improve your crawl rate.

Andy
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1dmf
post Nov 5 2008, 05:37 AM
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QUOTE
Please tell me any method to handle this situation
Lots of money! , that's how the big boys do it!

Viral marketing, paid link building (and I don't mean just paid links as in adverts), professional copytext writing, PPC (which you've already dismissed), TV adverts, printed adverts, special offer marketing campaigns, targeted marketing to your target audience...

Anything is possible with enough money..... however, if the boss doesn't want to spend a million bucks for an overnight success, which would also likely not produce the required ROI, so as Andy suggests, you need to explain what SEO is to your boss, how it works, what avenues there are and their respective costs, plus their likely results...

Once he understands better and you can bring him onside, you can then work together, within your budget restrictions to achieve viable and more realistic goals.
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Nueromancer
post Nov 5 2008, 07:28 AM
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for location based searches google LBC can help i added a new audi dealership into it and got a p1 term for "townname audi dealer" in 24 hours
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BBCoach
post Nov 5 2008, 02:12 PM
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It's real simple gagan to see SEO results in one day. First, and this is the most important step, take the Zorian Matrix Algorithm (ZMA) and run it against your bosses website. Second, when the ZMA reports back that Obama won the election and will now tax your bosses web server to the very last binary, then stand up and put your head between your legs and kiss yourself goodbye because there's no way, no how your boss is going to be able to see anything measurable or demostrable concerning SEO within a 24 hour period. And that's a fact, as conservative as it sounds. BTW, find another boss.
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