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Posted 11 September 2004 - 02:22 PM
Posted 11 September 2004 - 02:55 PM
Posted 11 September 2004 - 03:58 PM
The competition seems to favor entrepreneurs but the jobs offered at the end of last season were far from entrepreneurial. Strange.
Posted 11 September 2004 - 04:00 PM
Posted 11 September 2004 - 05:06 PM
Didn't last year's winner end up with the job of managing the building/development of a high rise complex in Chicago?
It probably would have been more appropriate for the "interview" to consist of managing projects not the marketing kinds of things that they did. Although who would want to watch the show if it was about coordinating plumbers or selecting electricians?
(The last episode when Bill managed the golf tournament was probably the most related. )
I wonder what the tasks will be this year. From the sounds of things, they are going to be intertwined with marketing exposure for other companies -- such as the first task for Mattel. How much did Mattel pay for that infomercial?
Posted 11 September 2004 - 05:37 PM
Good point about the infomercial. I wondered the same last year about Marquis Jet.
While I'm a regular viewer, I've still never had a sip of Trump Ice.
Posted 11 September 2004 - 06:06 PM
We love The Apprentice here also. Definitely business lessons to learn (as Trump likes to dish them out when he can.) I remember last year both Debra and I were amazed when the male team didn't talk to the client before coming up with their plan for the Marquis Jet. Anyone in business for even a little bit of time knew that was a huge mistake!
I also noticed that they plan to be promoting other brands this year. Gotta wonder how the FCC feels about this. I've noticed lots of relaxed rules about this sort of thing. It used to be that they had to separate sponsorship from the actual show, but apparently that's not important to the FCC any more?
Off to read your blog post...
<added>Oooo...just read it...great insights. Never even thought of most of that when watching it. Looking forward to your analysis of next week's episode!
Posted 11 September 2004 - 08:42 PM
Anyway, I saw a thing on business jets and charter companies yesterday Ed. I think it was on the Travel Channel, but not sure since I wasn't really watching. Just had the tube on.
One of the companies they did a piece on was Marquis. Evidently, it didn't cost them all that much to be un-Tivo-able last year. They said it was about the cost of a single charter flight, at Marquis' cost.
This year is supposed to be something more along the lines of a million per episode by what that program said. Which makes sense.
Posted 11 September 2004 - 09:16 PM
From all indications, television advertising is definitely going the way of product placement. Corporations won't need to worry as the current FCC chair is very pro-business.
I wasn't planning on a weekly Apprentice analysis but that's a great idea. I think I'll do it.
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