9 replies to this topic

[neyne]

Just got this in mail. Any ideas what is it all about ? Anybody heard about the service ?

Jupiter Research is proud to announce the launch of its latest research service, Online Search. This unique service will help businesses optimize their search marketing tactics and spending within their overall media mix. It also helps enterprises evaluate their search engine strategies, both on their own sites and Internet-wide.

Covering the leading search engine vendors and search marketing services, Jupiter Research's Online Search coverage will help companies develop business strategies, choose partners and technologies, and navigate an increasingly complex vendor landscape. The service also covers the evolution and economics of the online search industry, using proprietary consumer data, executive surveys and industry forecasts.

By subscribing to this service, you will answer these key questions:

How big is the paid search market and what segments are growing fastest?
How should marketers value paid search and search engine optimization in their overall media mix?
What are the effects for advertisers and publishers of the evolution from CPM to auction-based media buying? How can both sides still compete to win?
How can businesses leverage site search technology?
How should site operators navigate the risky search engine optimization landscape?
Considering how important search engines have become in influencing customer behavior, isn't it essential to gather as much knowledge about this booming marketplace? Subscribe today!

[Jill]

I got the same thing and was surprised that Jupiter would be sending out spam these days since I never opted in for anything like that.

Jill

[Mel]

Having experienced some of Jupiters pricing models I would have to know a LOT more about this before I would suggest that anyone subscribe.

[neyne]

If a small fee could give me access to their statistical reports, it would be worth checking out.

I've sent them a mail asking for details and they replied asking for my location. I'll keep you posted.

[Mel]

My experience is that Jupiters fees (at least for their reports) are in the four digits range, and that to me is not a small fee.

[dannysullivan]

I got the same thing and was surprised that Jupiter would be sending out spam these days since I never opted in for anything like that.

Probably you got that because you're on the SearchDay or Search Engine Report mailing lists. Occasionally notices about other Jupiter content goes out on these. It's really infrequent (one or two every two months or so), and the newsletter terms do say it may happen. I know Jupiter is really sensitive about spam -- they definitely don't buy lists to send to people.

FYI, as for the reports, Jupiter Research is a different part of Jupitermedia than Search Engine Watch, so I'm not connected with them. I think they are primarily aimed toward large companies trying to understand some overview information about search engine marketing, some overview stats to justify budgeting and so on.

[Jill]

Not so sure about that, Danny. I ended up with about 3 or 4 of those Jupiter emails. I am a paid-subscriber to Search Engine Watch, but am no longer on SearchDay or any of the ClickZ emails (couldn't stand all the "spam" I was getting by being on ClickZ, and hate the spinny flashy things in the SearchDay emails).

It seemed to me (and I could be wrong) that Jupiter sent those emails out to old lists, perhaps. Like from when I was on ClickZ lists and SearchDay. Hard to believe I could get 3 or 4 just from being a paid SEW subscriber. And wouldn't being a paid member prevent you from receiving that kinda stuff?

Had I just received one, I would have not thought much about it. And in fact, may have even felt that it was sent personally to me since it might be something I was interested in. But the multiple ones was awfully suspicious.

Jill

[dannysullivan]

It seemed to me (and I could be wrong) that Jupiter sent those emails out to old lists, perhaps. Like from when I was on ClickZ lists and SearchDay. Hard to believe I could get 3 or 4 just from being a paid SEW subscriber. And wouldn't being a paid member prevent you from receiving that kinda stuff?

Well, if you are on different lists, then you would get more than one -- that's a problem they haven't overcome. But if you're no longer on these lists, you really shouldn't have still gotten them -- I mean, you're supposed to be off the list

You will still get occasional emails if you are a paid member. As I said, these are really, really limited -- and they run them by me, first. We tested it very carefully about two years ago, and literally no one complained. The hard thing is that some of the paid members may want to know about the stuff, so that's why it goes out.

I'm passing on the thread to someone high at Jupiter -- they definitely don't want people to feel like they're getting spam mail.

[Jill]

Yeah, like I said, had I just received the one, I wouldn't have thought anything of it.

Perhaps conference registrations under different email addresses might have been other lists they used?

Jill

[websage]

You will still get occasional emails if you are a paid member.

When I am already a paid member and am still sent a message inviting me to become a paid member (just got one of those), something tells me that Jupiter needs to do a better job with consolidating their email databases. When such issues happen with credit card companies, somehow I am not surprised -- besides the letters go to the trash can anyway -- but when an econtent company does it, it is more of a problem, in my opinion, because I DO anticipate meaningful emails from Jupiter...

But do not get me wrong, I am addicted to emails from Jupiter :-)