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Weird, My Homepage Doesn't Rank As Good As My Other Pages


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6 replies to this topic

#1 ojusn

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Posted 02 April 2015 - 09:47 PM

Background:
I am starting off building a website in squarespace focused on making it easier for people to start meditating or adding variety to their somewhat boring meditation routines. URL is REMOVED. I thought Ill ask my question before I get too much into the content and repent. My content is still demo or half written so please excuse that. 
 
My SEO Question:
The homepage is a gallery of meditation videos organized under url structures with # like this 

REMOVED
 
Due to this structure, most of the content rests under the homepage.
 
Will this kind of a template ruin my SEO as CTR become really low because visitors technically navigate within the same page on clicking on any meditation category. 
 
Squarespace also creates separate URLs (without #) for these internal pages which Im seeing showing up in the SERPs but they are not directly accessible on the website
REMOVED

I am concerned because when I search for the brandname KW, the contact us, about and other pages rank on top of the homepage.
Is there some duplicate content issue going on or bad SEO design. Im assuming squarespace takes care of the basics but Im not sure. 
Is having all content under one page hurting my SEO?
 
I appreciate your comments and feedback on this query. Thanks!!



#2 chrishirst

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Posted 03 April 2015 - 05:16 AM

the contact us, about and other pages rank on top of the homepage.

 

Whomever told you that your 'home' page should always "rank" first, was lying.

 

 http://searchenginel...f-success-13258

 

Will this kind of a template ruin my SEO as CTR become really low

CTR is absolutely nothing at all to do with "SEO"

 

 


Is having all content under one page hurting my SEO?

You really need to read these articles 

http://www.highranki...s-for-new-seos/



#3 chrishirst

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Posted 03 April 2015 - 05:36 AM

Also read this, ...

 

http://www.highranki...o-for-sub-page/



#4 ojusn

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Posted 05 April 2015 - 03:47 PM

Regarding CTR, I meant CTR after landing on my home page. NOT CTR from SERPS. 

In concerned since my homepage is abc.com and most of the pages the visitor can navigate to are abc.com/#/xxx or abc.com/#/yyy which will be counted as the homepage.

I really think if you bounce of from the homepage/landing page without seeing another page, that really affects SEO. 

 

You didnt really answer my question. Even a YES or NO followed by one relevant link would have been good. 

 

Regarding the homepage not always needing to rank on top, I am aware of that. In my example I am searching for the brandname keyword, which I really think should rank on top, since its well interlinked from other page of the website.

My question is, is the above mentioned reason (low CTR, supposed high bounce rate) on Homepage causing this. 

 

I would appreciate a knowledgable and non smartass reply. Thank you



#5 qwerty

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Posted 06 April 2015 - 04:57 AM

Is the home page indexed? Try searching site:domain.com and see if it's in the results, or cache: followed by the URL of the home page (with no space after the colon). If it's cached, click over to the cached text version (there should be a link to the upper right). If the page is a collection of videos, is there indexable text in there?



#6 Michael Martinez

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Posted 06 April 2015 - 09:16 AM

That's not really an optimal site design strategy. You want one indexable URL structure for your site that matches the on-site navigation.

#7 torka

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Posted 06 April 2015 - 09:29 AM

Given that neither CTR nor bounce rate figure highly (if at all) when it comes to rankings, I feel very confident in saying that neither of those things are contributing significantly to your issue. (And the second link Chris gave you is actually very relevant if you still think these sorts of things matter all that much when it comes to optimizing a site.)

 

As Michael says, having the same pages accessible via two (or more?) URLs is not an optimal strategy. I'm not exactly clear on why Squarespace would do anything different -- if I understand you correctly, the way they've organized things just doesn't seem to make much sense to me. Bottom line, each page should have a single unique URL. Anything else carries a high potential for creating issues with your site optimization. For best results, that whole "single URL" thing is one of those core requirements you need in place before you attempt any more advanced optimization. (One of the core things lots of webmasters overlook in their haste to jump in to more "sexy" optimization topics.)

 

Having those inner pages accessible from more than one URL is not a good thing. While the root cause(s) could be any number of factors, I'm concerned that this weird Squarespace site navigation/structure is at least exacerbating your problem, and might be the main source of trouble itself.

 

My :02:

 

--Torka :oldfogey:






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