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Is Adding State Name To Every Page Good For Local Search


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#1 WaldenPond

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Posted 06 March 2015 - 12:33 PM

I just saw a site that has "-ct" added to each page. 

 

Example "wool-scarves-ct", "wool-mittens-ct".

 

This seems like it would help ranking for "wool scarves ct" in  a google search. Yet this is the first time I have seen this technique.

 

Does it make sense for business located in Connecticut and if so, shouldn't everyone with a brick and mortar that does 100% of their business in a state use this technique.

 

Thanks in advance.

 

Andrew



#2 Jill

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Posted 06 March 2015 - 12:44 PM

If you're talking about it being only added to the URL it's doubtful it would have any affect on relevance as far as google is concerned. 



#3 Michael Martinez

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Posted 06 March 2015 - 02:04 PM

That would be a complete waste of time in my opinion, and it would make the URLs more difficult for people to remember and type.

 

If you want to appear in state-relevant queries you need to create content that is truly relevant to each state.



#4 WaldenPond

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Posted 09 March 2015 - 08:48 AM

Thank you both for confirming what I thought was correct. I can now sleep better.






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