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Hiring Outside Help -- Is It "cheating"
Posted 02 April 2004 - 12:53 PM
At least my stats might go up.
Posted 02 April 2004 - 01:21 PM
I'm not in the SEO industry, BTW.
If you are marketing your services as a SEO, I imagine the first thing your prospective clients will do to assess your effectiveness and abilities is to go to your website. They will undoubtedly test to see if your site can be found (or how high you rank) for the phrases you're targeting.
Assuming your 'hired gun' does well for you, I think you need to be prepared to be in the situation of your clients either assuming you optimized your own site or be asked the question if you did.
Personally, I think its a bit of a misrepresentation to allow them to assume you did, but then again, that's just my ethics.
My 2 cents.
Posted 02 April 2004 - 01:30 PM
I like the navigation descriptions that appear on mouse over
Edited by sweepthelegnate, 02 April 2004 - 01:36 PM.
Posted 02 April 2004 - 02:20 PM
You'll probably receive some good feedback that way.
Posted 02 April 2004 - 02:28 PM
But my apologies anyway.
Posted 02 April 2004 - 04:37 PM
Posted 02 April 2004 - 04:57 PM
Posted 02 April 2004 - 05:22 PM
Posted 02 April 2004 - 06:02 PM
It doesnt take a lot of time to do BASIC on-page optimization. Pay someone to help you get links (for their time in researching and contacting sites, not paying for actual links - dont want to get my head bitten off!).
If you are just advertising yourself as a copywriter for seo, than fine, pay someone else. BUT if you are trying to advertise for SEO services than yeah i think you need to do your own site yourself.
If you are going to sell your services to someone else you at least need to be able to handle them for your own business. Otherwise its bordering along false advertising.
Again, if you are advertising copywriting than you need to do your own copywriting. If you are adverstising SEO services along with your copywriting (rather than copywriting just FOR seo) than I'll let you get away with it.
Posted 02 April 2004 - 07:24 PM
OK. So anyone got any recommendations?
Did I do that right Bob?
No seriously, I hired Bob and recommend him highly.
Posted 02 April 2004 - 07:44 PM
My plan is to do traditional copywriting combined with SEO services because I see a market for SEO. I'll continue to work with my print and non-SEO web clients, but want my site to rank well enough to give me credibility with any potential SEO customers.
Posted 03 April 2004 - 10:14 AM
One of the most important aspects of SEO is the copywriting... so the first thing you want to do is get that the way you want it. Create some good titles with your keywords in them and get some incoming links and you should be good to go from an SEO standpoint. IMO, the copywriting is the trickiest part of SEO- getting copy that is relevant and sells.
I haven't looked at your site but outside of SEO, you want to check for usability and accessibility to make sure the site doesn't block users from what they need to do (find info, contact you, etc) but other than that, I don't think you should need to hire an SEO at all.
Jill is right about marketing yourself though- a few SEO's with a decent client list can keep you busy.
Posted 03 April 2004 - 11:22 PM
Couple of years back when I started off with SEO, I had come across an article "How to select an SEO?" Now in that it was mentioned that some SEO's are too busy optimizing client websites and forget to optimize or update their own and hence their sites perhaps don't rank too high. So this should not be the criterion for selecting an SEO.
But all said and done there would be lot of people who would think "If they can't rank their own site high how can they do it for us".
A web designer is not generally good in content writing or SEO and vice versa so each task is specialised and I think by outsourcing your SEO needs to a specialist is a positive thing. One thing which goes very well in Online promotion and optimization is "If you have more time than money you can do it yourself".
Posted 05 April 2004 - 03:41 PM
I think I'll take Jill's advice and market myself as an SEO copywriter as opposed offering a complete service. That way I'll feel comfortable hiring outside help to get me back links etc.
Does anyone know what I can expect to pay? I have no idea what a fair price would be.
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