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Posted 01 April 2004 - 11:48 AM
I've recently been thinking about the best place to put customer testimonials on my web site.
My initial thoughts are that I will put them on the main pages - perhaps using a PHP include - as opposed to a special 'Testimonials' page.
What do you think? What have been your experiences on your own web site?
Posted 01 April 2004 - 12:07 PM
If you have a testimonial regarding a particular service or product, put it right there near where you're offering that service or product. And other ones, right where they belong.
Don't forget, sometimes a testimonial comes as one wee little part of an email that you may have gotten from a client or customer. It might be just one line at the top or the bottom when they were asking you a question. Many people often start their emails with, "I have really been enjoying your xyz...but I have a question about this..."
There's nothing to say you can't take the first part of that sentence and use it as a testimonial. (Get their permission of course.)
The best testimonials are unsolicited. As soon as you ask someone for one, it sounds completely contrived. The person writing it gets all crazy and tries to make it sound perfect. When the testimonial comes in unsolicited, it comes from the heart and will ALWAYS sound better than the other ones.
Posted 01 April 2004 - 12:35 PM
" I am so sorry I have taken so long to get back to you, but we have been overwhelmed with work (your fault lol)" the client made a joke of it, but it was fantastic to start reading something like that.
I read it and thought I am going to use that, I checked and they said no problem. I have yet to put it on my site though, too busy
They were replying to my request for something so insignificant that I cant remember what it was right now, but like you said, natural is best, or did I read that somewhere else
Posted 01 April 2004 - 01:17 PM
Now it's time to check through my emails!!
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