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Is Email Marketing Dead?


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3 replies to this topic

#1 Pragya

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Posted 06 October 2014 - 07:38 AM

Email marketing has been the oldest form of communication as far as disemminating a message is concerned.



#2 chrishirst

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Posted 06 October 2014 - 10:51 AM

If used appropriately and correctly ... No it isn't.

 

 



#3 Michael Martinez

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Posted 06 October 2014 - 11:13 AM

I still use it.

#4 torka

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Posted 06 October 2014 - 11:48 AM

Technically, I think talking is probably the oldest method of communication for disseminating a message. :)

 

Seriously. Email isn't really all that old when you take into account the overall history of communication.

 

Unfortunately, a lot of people do email wrong, and because they get little to no results, they assume the problem is with the medium. Nothing wrong with email, only with the tactics used by some emailers.

 

--Torka :oldfogey:






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