I'm new on here. I've done my own affiliate marketing for a good while but I've now been asked to start at an agency. The agency is small and has mainly done web design and outsourced all of their SEO previously. Their client sites were all bitten by Hummingbird because of crappy link building so they've asked me to come in full time and take it over. I'm the only Internet Marketer in the company.
As I've said in my intro post in the pub I'm sure I can contribute with my affiliate experiences to this forum but I also would like to get advice from people already working at agencies or as freelancers.
I'll admit I'm struggling a little bit to make the conversion to working for other clients but would really like to stick at it as I've made a career switch from IT and have wanted to do Internet Marketing full time for ages.
My main concerns are:
1) Writing for clients who won't engage socially, won't pay for it and don't like their website to be updated and sell boring stuff with little or no online community.
2) Time management. Trying to fit it all in and give each client a fair (and paid for) time slice.
3) Official representation of my clients. Basically, do you guys do this or not?
Up until now I've spent time making technical on page SEO corrections and checking out competitors, obtaining their links etc. I've also been engaging socially to try and create brand awareness on my clients behalf.
I'd really like to be creating useful content directly on the clients sites but there are so many that I'm no expert on the subject and so a lot of my time is spent on research. I've currently got 11 clients and it's difficult to take it all in, so my time is spent analyzing current news and events and trying to engage in that area. I'm sure over time I'll become more knowledgeable on my clients subjects but what am I missing a trick here?
Any advice or thoughts would be gratefully received.