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Site.com Vs Sites.com/page For Home Page


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#1 RobinOctane

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Posted 30 July 2013 - 02:39 PM

Wasn't that a mouthful?

 

I have a site that is www.widget.com

 

But our keyword is not in the domain url.

 

We have a page that is www.widget.com/keyword

 

We have had luck in the past with this. What do you think?

 

Shall I make www.widget.com/keyword the static home page?

 

If so what are your thoughts of 301 redirecting the plain ol www.widgets.com to www.widgets.com/keyword?

 

Can I even do that? 

 

Since I have done some directory listings so far of www.widgets.com

 

This is a new site only a few weeks old.

 

Hope this makes sense. 



#2 Jill

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Posted 30 July 2013 - 10:30 PM

Why does everyone thing keywords need to be in URLs?

 

No you should not do that!



#3 RobinOctane

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Posted 31 July 2013 - 06:18 AM

Because exact keyword domain urls work in some cases, or at least in my experience with local search for markets we are working in.



#4 chrishirst

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Posted 31 July 2013 - 06:41 AM

Because exact keyword domain urls work in some cases, or at least in my experience with local search for markets we are working in.

Nope, it's deductive reasoning, you only THINK they do, because that is what you expect to happen.

 

Look beyond the URL and you will find that there are far more 'important' factors making that document appear in the results.



#5 bobmeetin

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Posted 31 July 2013 - 09:13 AM

Nope, it's deductive reasoning, you only THINK they do, because that is what you expect to happen.

 

 

Exactly, because seeing it in the URL is a convincing argument in your brain or because you've seen someone else do it, so it must work.

 

There might be 1000 eCommerce shops out there selling ink cartridges. They exist so they must be profitable, right?

 

Can you provide proof that it works?


Edited by bobmeetin, 31 July 2013 - 12:02 PM.


#6 imexperttools

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Posted 31 July 2013 - 09:13 AM

Because exact keyword domain urls work in some cases, or at least in my experience with local search for markets we are working in.

 

I don't think the keyword in URL would get your website any farther in the top of the SERPs, at least after the recent updates by Google. Direct your efforts into producing useful and interesting content instead and you would see more benefits than the keyword in URL.


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