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1 Person Operations
Posted 22 August 2003 - 06:50 PM
At the highrankings main page, Jill will utilize "I" as in "Let me handle your SEO" or "I'll personally analyze your site". I know of some 1-person operations that will say "Let us" or "Let XYZ company handle your site".
I can see the pros of either way and I don't have a personal opinion. I don't see it as a right way/wrong way thing - I just wanted to get some input on why some of you have market your site as "I" or "Our company". Any thoughts? Thanks.
Posted 22 August 2003 - 07:34 PM
For me, most people who come to my site have heard of me, so the "I" thing, works. I wouldn't suggest it for everyone, however, unless they have done a good job of branding themselves.
That said, I would also not try to look bigger than I really am. It's fine to say we, but if someone comes right out and asks how many people work for you, you do need to tell the truth.
Posted 22 August 2003 - 07:42 PM
Actually, this section is more "About Me" than "About Us". I'm Bob Gladstein, and I am Raise My Rank Search Engine Optimization Services.
Posted 22 August 2003 - 11:29 PM
My software house had eighteen employees, my web sites are strictly solo, but there's very little difference in the way each has been handled. If a promise is to be made, it will always be made in the first person. If amends are to be offered, they will always be offered by me. Ultimately, I am responsible for everything that happens, and it's important for the clients or visitors to instinctively know that. People trust other people, not corporate identities.
However, when talking to my programmers in the past or my writers in the present, I always talk about our company or our web sites. After all, they do all the real work and they deserve all the credit. I make the promises, they fulfill them, and I always make darn sure the clients and visitors know whom they should really appreciate. All I do is steer the ship as best I can. And there's good reason, I think, why they always put the rudder where they do.
Posted 25 August 2003 - 07:34 PM
Our clients are Human Resource Directors of large, multinational corporations. If they knew up front how small we are, they might not even take a second look. It's much better if they can get to know us, the quality of our software and services and talk to our references (who love us!) FIRST and then discover how small we are later.
Posted 25 August 2003 - 08:36 PM
I focus on positioning my business toward prospects I think we're capable of both landing and handling.
Posted 26 August 2003 - 01:35 AM
IMO, there are so many benefits of working with a small or one-person shop. You basically get to deal with the very people who are the experts.
Seems a lot nicer, smarter and better than working with some shmoe from a large company who's just out of college. Give me direct access to the expert any day!
Posted 26 August 2003 - 06:05 AM
On CBC radio there is a program by Stuart MacLean whose moto is "We may be small, but we are big", I love that. It says alot about the entrepreneurial spirit.
Posted 27 August 2003 - 12:24 PM
Copywriting article - me or we?
Personally, I use we more than me or I. I have 2 assistants and a host of associates/advisors that play a part in my success so, while I do all the writing, there are others behind the scenes.
Posted 27 August 2003 - 09:12 PM
Now if I could only get that much input on how to tile my dang kitchen right.
Posted 28 August 2003 - 10:18 AM
I've tiled 3 backsplashes and a floor already. Planning to do an outdoor patio mosaic ... some day...
Posted 28 August 2003 - 12:43 PM
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