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Noindex Nofollow To Avoid Low Content Penalty


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#1 rayjoy

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Posted 12 May 2013 - 06:52 PM

 
We have been advised to add <meta name = "robots" content = "NOINDEX, NOFOLLOW"> in the header of pages that have poor or duplicate content. (until we have time to decide what to do with them.) Why do you need both noindex and nofollow? I would have thought that noindex would have taken care of it. What is the effect of having "no follow" in the header as well? If you suspect a penalty as a result of anchor text spam on that page, would the NOFOLLOW (in the header) protect you from that penalty also? 

Edited by rayjoy, 12 May 2013 - 06:53 PM.


#2 Alan Perkins

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Posted 13 May 2013 - 03:23 AM

You use "NOINDEX, NOFOLLOW" when you want to say to robots "Ignore this page, I wish you hadn't even fetched it, I'd prefer you to be fetching other content on my site, thanks".



#3 qwerty

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Posted 13 May 2013 - 05:33 AM

The robots meta tag doesn't stop the spider from crawling the page. Noindex tells it not to add the content it finds on the page to the index, and nofollow tells it not to add any links it finds to the crawling queue.

 

If you don't want the spider to so much as request the page, disallow the URL via the robots.txt file.


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#4 rayjoy

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Posted 14 May 2013 - 04:50 AM

thanks qwerty, saved me hours!



#5 rayjoy

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Posted 22 May 2013 - 07:12 PM

Querty, if the spider still crawls the page, even though it is marked NOINDEX, does this mean if the page is low content (which is why we marked it NOINDEX until we have time to fix it) will my website still incur a Panda penalty - ie Google still reads the page and credits it as being a low-content page on my site.

I thought NOINDEX was a way of preventing this?



#6 qwerty

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Posted 22 May 2013 - 08:50 PM

Google will access the page and see that you don't want it indexed, nor do you want links found on the page followed. So it doesn't matter if the page is completely blank, contains the entire text of Finnegan's Wake, or is a nasty series of insults to Googlebot. You're telling Google to leave it alone, so Google's not going to conclude that you're trying to deceive it into sending users to some crappy, deceptive page. Google's not going to send anyone there.

 

Nothing to worry about, but you're welcome to just disallow the page via robots.txt. The two methods are just the difference between "ignore this" and "you're not permitted to look at this."



#7 rayjoy

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Posted 23 May 2013 - 02:36 AM

QWERTY ... I so appreciate the help I receive from this forum, you guys are amazing. 

 

And your sense of humour absolutely made my day!

 

cheers!






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