8 replies to this topic

[lister]

Maybe some of you know this but for those new to link building here is a technique which works great - (and has done for me at least).

Its called "Reverse Testimonials"

Contact any and every partner/ associate or colleague or anyone you know that has a business. Offer to write them a testimonial to how great their service is so they benefit and - of course - have a link back to your site.

For example -

"Tony's plumbing firm are brilliant they really helped me"
My name, - New York, link to mysite dot com

Keep it honest and sweet so you did actually use Tony's plumbing to prevent any spammy feeling or better still make sure it is a partner/ colleague etc that is connected to your niche.

Anyways - thought I'd share....

IMO it's an honest and easy-ish way to get some decent white hat links - especially if your testimonial is legit.

[chrishirst]

Oh please!!


It's called "Shilling".

[Mikl]

It's called "Shilling".

Chris, you're being much too polite.

Mike

[lister]

Chris, you're being much too polite.

Mike

Lets say I have a web design company.

I experience excellent hosting service.

What is the problem with me adding a testimonial on the hosting site to say how happy I am?

Both of us are in the same kinda niche/ space/ etc

- PS - its really evident the way you two reply that your Brits -

Good luck.

Edited by lister, 30 November 2012 - 05:12 PM.

[Jill]

What is the problem with me adding a testimonial on the hosting site to say how happy I am?

Nothing. Except they have to add it, not you. What makes you think they'd put the link in?

[Mikl]

Lets say I have a web design company.

I experience excellent hosting service.

What is the problem with me adding a testimonial on the hosting site to say how happy I am?

That's not what you originally said.

You said:

Contact any and every partner/ associate or colleague or anyone you know that has a business. Offer to write them a testimonial to how great their service

(My italics.)

Can't you see the difference between writing testimonials for (i) companies that have genuinely given you a good service and that you can honestly recommend, and (ii) "any and every" company that you know?

Mike

[chrishirst]

And of course, the vast majority of REAL people are more likely to put virtual pen to virtual paper and COMPLAIN about something rather than saying "how great it is".

The natural expectations is to get at least the services as offered, if they fall short they complain,to get people to praise you for giving what you are saying you will is not going to happen. To get that you will have to exceed their expectations.

[Jill]

Chris he's talking about the opposite, ie, him providing testimonials for othe companies in hopes of a link back.

[chrishirst]

Yeah I know, my point is that "real people" rarely write "testimonials" so reading a glowing report from a "customer" that just happens to have a link to that "customer's" URL , simply screams FAKE!!!!!!!!!!!!!!.