Are you a Google Analytics enthusiast?
More SEO Content
Landing Page Design Resource Recomendation
Posted 03 August 2012 - 08:17 AM
I'd like to have him ready to start making design suggestions & coming up with his own landing page ideas to go into our testing schedule.
He loves cool design. Fun is good.
Posted 03 August 2012 - 11:13 AM
Don't Make Me Think, by Steve Krug, is an excellent book that he will almost certainly find useful. It's billed as being about "website usability" but there's info in there about page layout that should be helpful. Plus, it's good stuff for a designer to know in any case.
I haven't read it myself, but Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions, by Tim Ash et.al. has some good reviews on Amazon and looks pretty promising.
Posted 03 August 2012 - 10:20 PM
It's not particularly dedicated to web marketing but more standards-based design and explains how build well optimised pages which go hand in hand with good SEO and in-turn help deliver results in the search engines.
Posted 04 August 2012 - 12:01 PM
0 user(s) are reading this topic
0 members, 0 guests, 0 anonymous users