3 replies to this topic

[tcolling]

My site has a fair number of external links, both no_follow and what I suppose could be called "do follow" (in other words, ones that are not no_follow). The ratio of no_follow to do follow links for our site is of approximately 1:1

That is, there are about as many nofollow external links as "do follow" external links.

I have an impression that the ratio of no-follow to "do follow" links is a factor in the way that our website shows up in SERPs.

I have that impression from reading a variety of sources. I also have that impression from looking at sites like Seomoz, that calculate "trust" factors as if they mattered (in SERPs), that seem to value a relatively low nofollow:dofollow ratio.

I am quite aware that there can be external links that are valuable even if they are no_follow links because they might guide readers on those other sites to click through to our site. My question really just has to do with the question of SERPs placement.

So, what do you think? Is a relatively low "no follow to do follow ratio" important for SERPs placement?

By the way, I don't know whether or not this matters, but our website is healthcare-related.

Thanks!
- Tim

[chrishirst]

Who knows? Who cares!!!


If you get links for the RIGHT reasons it doesn't even matter.

[Jill]

So, what do you think? Is a relatively low "no follow to do follow ratio" important for SERPs placement?

All that matters is that the links are ones that were given or gotten for the right reasons. If you're link profile is genuine, that's what Google cares about. (Notice I didn't say that it "looks genuine" is actually needs to BE genuine.)

[tcolling]

Thank you Jill and Chris for taking time to respond to my question. I appreciate your help!
- Tim