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Individual Keywords For Dki?
Posted 26 December 2011 - 04:21 PM
I had someone tell me the other day that you could include individual words in your DKI keyword list to expand your ability to show for a variety of keyphrases. For example, instead of putting keyphrases into your list:
organic dog food
organic cat food
You could put individual words:
Then, if someone searched for "healthy cat food" you'd show up where you wouldn't have shown for that search if you only had the organic terms in the list. Are you following me? My question is, (if this is possible) how would DKI know what order to put the individual words? Would it do it based on the search string?
Posted 27 December 2011 - 09:24 AM
So like you'd say:
[Keyword] dog food
And then healthy, natural, or whatever else could show there.
As I said, it's just a guess, so perhaps someone more familiar with Adwords and dynamic keyword insertion (DKI) will also reply.
Posted 27 December 2011 - 09:44 AM
Posted 27 December 2011 - 02:00 PM
Posted 27 December 2011 - 02:21 PM
Posted 27 December 2011 - 04:22 PM
I think I just read an article by Matt Van Wagner which says that the DKI is actually not based on search query.
Posted 27 December 2011 - 07:58 PM
Posted 28 December 2011 - 10:14 AM
Here's the article. It's a good explanation of DKI in general.
Improving Your AdWords Quality Scores With DKI
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