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A Few Keyword Questions Please


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7 replies to this topic

#1 mikehende

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Posted 20 December 2011 - 09:20 AM


I would appreciate anyone's help with this please, in deciding which keywords should be best for you:

1] Does it make a difference in which order you list the words? For example, would using the words "door lock replacement" as your keywords produce different results compared to "replacement door lock"?

2] Is there a tool which can tell you what are the best keywords for your product or service?


#2 chrishirst

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Posted 20 December 2011 - 09:34 AM

QUOTE
1] Does it make a difference in which order you list the words? For example, would using the words "door lock replacement" as your keywords produce different results compared to "replacement door lock"?

A good copywriter would use all combinations and "word orders" and more!


QUOTE
Is there a tool which can tell you what are the best keywords for your product or service?

Nope! You can use the Google Adwords Tool, Wordtracker, Keyword discovery and Wordtracker to create lists of related words and phrases that have been used. But what is "best" will really depend on YOUR visitors.



#3 chrishirst

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Posted 20 December 2011 - 09:36 AM

Oh and read the stickied threads in the [url=http://www.highrankings.com/forum/index.php?showforum=30]keyword research forum[/url] (where this thread has been moved to)

#4 Jill

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Posted 20 December 2011 - 09:49 AM

QUOTE
1] Does it make a difference in which order you list the words? For example, would using the words "door lock replacement" as your keywords produce different results compared to "replacement door lock"?


Yes it would produce different results.


QUOTE
2] Is there a tool which can tell you what are the best keywords for your product or service?


Google's keyword research tool.

#5 mikehende

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Posted 20 December 2011 - 09:50 AM

Will do, thanks but one more question on this topic please? Since the person doing the SEO is the experienced one, why is it up to the employer to choose the keywords? Shouldn't it be the job of the SEO person to provide this service? If not, why please?

#6 Jill

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Posted 20 December 2011 - 09:53 AM

QUOTE
Shouldn't it be the job of the SEO person to provide this service?


It should be up to them to provide you with their thoughts on the keywords, but in the end, you likely know what's the most relevant to your business more than they do.

But yes, they should guide you with the correct information. Which keywords are searched up on a lot, the type of competition they may have, etc.



#7 mikehende

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Posted 20 December 2011 - 04:15 PM

QUOTE(Jill @ Dec 20 2011, 10:53 AM) View Post
It should be up to them to provide you with their thoughts on the keywords, but in the end, you likely know what's the most relevant to your business more than they do.


So how is this best done using the keyword research tool? As in my example, you simply go to the tool, type in the best combination of words relevant to your business as your keyword and which ever shows the most "monthly searches" then that's what you use? If that is the case then i don't understand why you can't simply enter your industry type in a tool and let that tool tell you which keywords are searched for the most?

#8 Jill

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Posted 21 December 2011 - 10:17 AM

No. The keywords searched upon the most may not be the right ones for you and also may be out of your reach. Please see my keyword research articles for information on how to properly research keywords.




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