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Made Up Word Vs 2 Word Domain?


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6 replies to this topic

#1 nyc

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Posted 18 December 2011 - 10:00 PM

I have a website service that is a word, but it is stretched. for example: instead of boom.com its booooom.com

My question is would it be better to stick with this even though I haven't done much marketing or go with 2 words that has a 10 letter domain?



Trying to see what would work out best from a branding POV


Thanks! blackhat.gif

#2 Jill

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Posted 19 December 2011 - 08:30 AM

Depends which you think would be easier to brand.

#3 Michael Martinez

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Posted 19 December 2011 - 02:39 PM

I'm not really a fan of stretched words myself. They become too easy to mis-spell.

#4 piskie

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Posted 19 December 2011 - 04:45 PM

Word of mouth referrals become very hit and miss.

#5 Mikl

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Posted 20 December 2011 - 09:21 AM

I'd be cautious about booooom.com as a domain name. I wouldn't trust myself to type the right number of Os (and probably wouldn't bother to try).




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#6 newhat

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Posted 30 September 2013 - 04:19 PM

I'd be cautious about booooom.com as a domain name. I wouldn't trust myself to type the right number of Os (and probably wouldn't bother to try).

This is right on the mark. Your brand doesn't matter if people can't find you properly. You'd also better own booooom.com and booooooom.com since poachers will grab it for your traffic. The same goes for these nutty misspellings and use of the letter q with others creatively. Unless you have BIG money to spend to create brand recognition, you will be fighting an uphill battle. You can always create a made up word that people can spell. I found a few domain names that just worked because you can pronounce them. Having an unassociated word also works, e.g. boom stick (unless you're an Army of Darkness fan)



#7 Mikl

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Posted 01 October 2013 - 09:32 AM

Newhat,

 

Your views are most welcome - and I'm sure others will agree with that.

 

But did you realise that this thread is nearly two years old, and that the original questioner never responded to - or even acknowledged - the replies? I only mention this in case you expected some sort of reply.

 

Mike






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