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Do You Need Specific Seo For Google Local?


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4 replies to this topic

#1 mikehende

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Posted 26 October 2011 - 06:14 PM

Some are saying that if you can get a site on the first page on Google National that this will automatically place you on the first page on Google local, is this correct? They are saying then it would be a waste of money to pay for SEO specifically to be placed on google local first page?

#2 chrishirst

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Posted 27 October 2011 - 04:26 AM

QUOTE
Some are saying that if you can get a site on the first page on Google National that this will automatically place you on the first page on Google local, is this correct?


I think you can safely ignore those "some" as being "experts" spouting their usual brand of clueless and useless crap!!!!

Being first page for YOU doesn't mean that it is "first page" for anybody else running the same query never mind any other "Search mode"

#3 mikehende

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Posted 27 October 2011 - 06:42 AM

Well, what I'd like to know if is I hire someone to do SEO for me on Google National, will it be worthwhile to hire another person who specializes in local SEO?

#4 Jill

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Posted 27 October 2011 - 07:36 AM

What is Google National?

#5 Michael Martinez

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Posted 28 October 2011 - 02:03 PM

Well, I can't speak for the original poster or "some" experts but I would guess that "Google National" refers to the search results you see when you set your location to "United States" or some other country name.

I do this for my own personal searches. I agree with Chris' assessment of the value of getting such a ranking with respect to assisting in local search (or any other kind of search). The search engines are managing each query's results on the basis of the queries and their data. They're not saying, "Hey, Site X ranks well for this 'national' query so we'll inject it into this 'local' query."

Mike Blumenthal is one of the true leading experts (in my opinion) on SEO for local search. His blog is filled with tons of informative articles. Of course, I think he'll be the first to agree he doesn't have all the answers, either, but I've often turn to his articles for insight into Local search. Your mileage may vary.




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