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E-commerce Ppc People: Product Targets In Separate Adwords Campaign?
Posted 10 October 2011 - 02:09 PM
Google rep said we could just set up a campaign only for product targets and it would obviously have CPC bidding. What do you think? I asked the Google rep if we would not then be competing against ourselves and he said we are not competing against ourselves because we are really bidding at the adgroup level and product targets are not based on the keyword auction normally associated with PPC and in our case CPA.
It seems like alot of extra work and I am not sure if its worth it..anybody done this? Thoughts/input appreciated.
Posted 13 October 2011 - 03:37 AM
Posted 17 October 2011 - 03:10 PM
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