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Site Name Question-- To Include Keyword Or Not?


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3 replies to this topic

#1 mechele7

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Posted 06 October 2011 - 04:51 PM

Hoping you SEO experts can help me out. Here's my issue...

I have a company named ABC Marketing. I own both ABCmarketing.com and also ABC.com

I've been using ABC.com for the past year and have some backlinks but only a few, nothing to brag about. Plus, a few months ago my page rank dropped from 3 to 1 (that was thrilling). So, not much investment in this particular url. I also have maybe 10 or so on directory sites.

Now I'm making a concerted effort to improve my content, get quality backlinks, etc. but I'm wondering if I should be using ABCmarketing.com since I'm a marketing company and marketing is a keyword for me. It would be a pain to change the few directory listings I have, but if it makes sense I'll do it.

What do you think?

#2 Michael Martinez

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Posted 06 October 2011 - 06:39 PM

It's not that big a deal. You can get an equal amount of "boost" (if there is any boost at all) from including the extra keyword in a page URL on the domain you have been using.

#3 mechele7

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Posted 06 October 2011 - 07:48 PM

QUOTE(Michael Martinez @ Oct 6 2011, 07:39 PM) View Post
It's not that big a deal. You can get an equal amount of "boost" (if there is any boost at all) from including the extra keyword in a page URL on the domain you have been using.



Thank you wise SEO guy! That's good news.

#4 EvergreenSearch

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Posted 04 November 2011 - 05:57 PM

It depends, if 'ABC' is a generic keyterm, I might decide to go with ABC Marketing to really distinguish yourself. However, if 'ABC' is really unique, I'd stay with the ABC.com domain. Hope this helps!




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