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Doing A Press Release


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5 replies to this topic

#1 doogie88

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Posted 11 September 2011 - 09:59 PM

I know a lot of people do press releases to get backlinks to their site. But I have an article I'm writing I want to release, that I think has the potential to be picked up by a lot of media outlets, as it's a breaking news article that will be a big deal in a huge niche. What should I be aiming for with the press release? I mean, should my main goal still be to get back links from the press release? I dont want the press release to look low quality because I have a backlink in the release either. So I'm not sure how to handle it?

And for a fairly big release like this, should I be paying for a release from PRWeb?

#2 Jill

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Posted 12 September 2011 - 09:35 AM

Your main goal of a press release should never be to get links.

#3 doogie88

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Posted 12 September 2011 - 03:09 PM

QUOTE(Jill @ Sep 12 2011, 09:35 AM) View Post
Your main goal of a press release should never be to get links.


What should m goal be then?

#4 AffiliateClue

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Posted 12 September 2011 - 03:44 PM

QUOTE(doogie88 @ Sep 12 2011, 04:09 PM) View Post
What should m goal be then?


Press/Media exposure.


#5 chrishirst

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Posted 16 September 2011 - 03:39 AM

QUOTE(doogie88 @ Sep 12 2011, 09:09 PM) View Post
What should m goal be then?


Interested or qualified visitors.


#6 Michael Martinez

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Posted 16 September 2011 - 12:49 PM

If you really want attention from the media, you'll do better to reach out to them directly or work with a media relations specialist who knows who to contact and how to contact them.




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