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Google Changes 2010
Posted 19 July 2011 - 11:48 PM
As you can see my last post was back in 2005...I learned a TON of great stuff here and my website (execshirts.com) was number 1 in my top keyword (custom dress shirts) until 2010. Then it dropped and I have been having problems ever since. I have tried the usual changes to make it more relevant...etc...
But I was wondering is there anywhere here that discusses the changes the major changes that google made to their algorithm and what they are focusing on now versus pre 2010. I have not seen any real changes to my SEO rankings in the other search engines...
Thanks so much...
Posted 20 July 2011 - 05:08 AM
Rankings are still nothing to use as a yardstick (even less so) other than that the two major updates have been "Caffeine" and "Panda".
Posted 20 July 2011 - 08:09 AM
You're likely going to have to plan out an SEO strategy for moving forward under these conditions. You may never again be #1 for your old phrase, but that shouldn't be your focus. It should be on getting traffic for the thousands of phrases that relate to what you offer.
Many SEO consultants offer site audits with recommendations for an SEO strategy you can start moving forward with. It will likely be a lot more work than it was in the old days, however.
Posted 21 July 2011 - 05:57 AM
My phrase are actually hyper-competitive and have been that way for the last several years...but I still came out on top starting in about 2005...
Google has changed their emphasis since 2010...they are placing more weight now on some things and less on other things...so I was wondering if anyone has commented here on what they think those changes are.
Posted 21 July 2011 - 06:21 AM
Just our of curiosity, can you give any examples or references to those stories? I'm not doubting what you say. It's just that I would be amazed if anyone thought they had a chance of getting damages out of Google just because they lost their rankings. It's not as Google offers any guarantees of high rankings or has entered into a contract with the sites in question to deliver customers to them.
(I assume you're talking about companies that lost their rankings in organic search results. Obviously, pay-per-click might be a different matter.)
Posted 22 July 2011 - 06:07 PM
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