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Nationwide Ppc Campaign + Keyword Research + Long Tail + Cpa


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#1 scorpioilya81

scorpioilya81

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Posted 17 November 2009 - 04:13 PM

We are a company with a nationwide reach but present what's called a 'local presence'. We have 2-3 keywords that are usually rank for naturally to guarantee traffic, however we are looking to significantly boost our market share and revenue by having a knowledgeable PPC person do the following for us.

Research long tail keywords across the COUNTRY

create hundreds of ads groups and ads designed and optimized for each long tail keyword.

-We have over 280 websites that are optimized for their local area to help the Google Relevancy Score.
-We have a funnel for our service and have calculated how much revenue we make from every customer that goes to and fills out our Book Now form.
-We have over 12 months of Google Analytics Data to help you find short tail keywords, and derive long tail suggestions from them.

Because we have a nationwide reach we are confident that even ultra low traffic keywords with almost no competition, when made in the hundreds, can yield us significant traffic. So a keyword that yields 5-10 clicks per month with a huge conversion rate and low competition, may be applied across the country to the top 280 cities to yield us a sizeable amount of traffic.

We're looking to pay an initial analysis fee, a setup fee for all the ad groups, and a maintenance fee for the first few months to get the campaign right.
We're also looking to build a relationship with this vendor, as this company is growing and will be shifting its focus to more lucrative customers with a higher value per transaction - so we are looking to find a vendor that can get us the most conversions from this initial campaign.

Please note
-We understand SEO
-We use Google Analytics
-We understand CPA
-We know how much we make from our funnel on our website
-We actively use Google Website Optimizer to improve the conversion rate on the funnel and have managed to improve it 50-75% already with more improvements in the pipeline.
-We will ask you to show us what you've done, and what keywords you've found, as well as how you've improved the relevancy score of all the ads.
-We will gladly pay you for your time.

Please contact ilya@geeksmobileusa.com and write a brief explanation of your fees and how you foresee this timeline.




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