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What Is My Bounce Rate Like?


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#1 lister

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Posted 12 September 2009 - 02:12 AM

41.14% Bounce Rate

Is that good or bad? I think it is more on the bad side. Basically does that mean that 41.14% of visitors left my site without having visited another page?

My traffic is good, placement is ok - just need to make the site more sticky....

#2 Jill

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Posted 12 September 2009 - 10:26 AM

It's neither good nor bad. It is what it is and you have to look at all the other factors that contribute to it. Each page has its own bounce rate, so you'll want to look at that.

I don't read too much into bounce rate. Look more at your conversions.

#3 lister

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Posted 13 September 2009 - 03:46 AM

thanks.

Im looking at landing pages now (via google ppc).

I think the key is that most sites only have 2-5 seconds to trigger an emotion or present a solution to a problem - the presentation of information is critical therefore.




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