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Entire Product Section In Supplemental Index

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#1 Say Yebo

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Posted 27 July 2009 - 04:46 PM

What can you do when your entire product database is in the Google supplemental index, or not indexed at all. The navigation seems SE-friendly, so it's not that. The site is a few months old. Yahoo has only indexed the home page.

The URL to the catalog is http://www.company.c...dex.php/cPath/1 and the actual product page URLs look like this: http://www.company.c...ucts_id/4919946

I know those are not ideal URLs, but they should be easy enough to index right? Could it just be the Google 'sandbox' and the fact that the site is not very old.


Edited by Say Yebo, 27 July 2009 - 05:26 PM.

#2 Michael Martinez

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Posted 27 July 2009 - 06:36 PM

It's not really possible for anyone outside of Google to be completely sure about which pages are in the Supplemental Index. However, if we assume for the sake of discussion that your analysis is correct, then the only reason for that situation should be a lack of (internal, not Toolbar) PageRank. The only (legitimate) way to get more PageRank is to get more value-passing links pointing to your site.

If the site is relatively new, then your marketing campaign should be focusing on creating visibility for it in order to attract as many high-value links as possible. Getting low-value links is easy. It's the high-value links you need to build a good marketing plan for.

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