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Seo Company And Link Building


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7 replies to this topic

#1 pureskill13

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Posted 14 April 2009 - 09:07 AM

Do back links need to come from relevant websites as on a friends site 980 out of 1000 back links come from 5 website or blog which are not relevant at all to his site, however he ranks 3-5 on the first page of google of his keywords? How is this possible? Also his keywords have high competition.

#2 Jill

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Posted 14 April 2009 - 10:18 AM

Apparently they don't.

#3 pureskill13

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Posted 14 April 2009 - 10:27 AM

QUOTE(Jill @ Apr 14 2009, 04:18 PM) View Post
Apparently they don't.


Well how come we are always lead to believe that back links need to come from relevant sites etc?

#4 NASA

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Posted 14 April 2009 - 10:51 AM

Is it not the PR the site passes , not the relevancy.

For every link to be completely relevant, you'd have to link to / get links from all your competitors!

main relevancy is obtained AFAIK from the anchor text or image alt attribute of any link.

I beleive the 'click here' classic example shows this, those two words aren't on the landing document and what relevance could any page have to the words 'click here', yet the adobe doc is no.1 for the search term.

Also G! won't tell you what 'real' value a site is passing on, so it's not a measurable quantity!

Ok copy writters will say that surrounding words may/will play a part in relevancy, but how clever the G!Bot is in this word association is anyones guess.

@ the end of the day , a link is a link is a link, where you can control the relevancy, link text or even landing page, then do what you can, but don't worry about those you can't affect, they are still a valuable 'vote' for your site!

#5 Jill

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Posted 14 April 2009 - 11:08 AM

QUOTE(pureskill13 @ Apr 14 2009, 11:27 AM) View Post
Well how come we are always lead to believe that back links need to come from relevant sites etc?


Because that's what Google wants you to think.

#6 pureskill13

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Posted 14 April 2009 - 12:48 PM

QUOTE(Jill @ Apr 14 2009, 05:08 PM) View Post
Because that's what Google wants you to think.


Thanks guys for all your help guys

#7 Randy

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Posted 15 April 2009 - 07:04 AM

Taking search engines out of the equation, the main reason it's important to get links from relevant sites is to open up traffic channels that do not involve search.

For example, if you have relevant links pointing to your site you'll quite often have links pointing to your site from sites that already attract the type of user who would be interested in what you have to offer. Sometimes even if they don't know it and aren't looking for what you have to offer. So when these real people click through to your site because they find it interests them, you've effectively opened up a new traffic channel that completely bypasses search.

So whether it's good for search engines is basically a non-factor. Because you're obtaining traffic that didn't search for you to begin with.

Make sense?

#8 Jill

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Posted 15 April 2009 - 11:39 AM

QUOTE
So whether it's good for search engines is basically a non-factor. Because you're obtaining traffic that didn't search for you to begin with.


Bingo!




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