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Seo Via Multiple Domains
Posted 04 April 2009 - 11:51 PM
I recently attended a seminar given by a SEO Expert. His advice was that companies should setup multiple domains featuring a combination of the company name and town/city/suburb names, e.g. acmeperth.com.au, acmemelbourne.com.au etc, all of which would have identical copy and cross links. His argument being that because domains are so cheap to register, and content so easy to replicate, this is a cost effective way of increasing search engine visibility. When someone searches your particular keyword the first page would be dominated by your list of domains.
I am curious as to whether anyone has actually done this and if it was a successful strategy. Any advice would be appreciated.
Posted 05 April 2009 - 08:34 AM
It's a ridiculous, outdated strategy that will most definitely not help you, and possibly hurt you.
Posted 05 April 2009 - 09:06 AM
Posted 05 April 2009 - 04:06 PM
The way I think of duplicate content issues is like this: for each keyword you're targeting, you're looking to send out your champion, the best page you have to compete against all the other pages out there. It doesn't matter how many pages you have, because only one, your best one, can compete. Take a look at the DVD cover of Troy - do you want Achilles fighting for you, or one of the many footsoldiers behind him? For each piece of unique content you have, you need to create an Achilles, a champion page, to represent that piece of unique content for you in the battle for keyword rankings.
Posted 25 April 2009 - 01:53 AM
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