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Promote Insurance Landing Page Through Articles


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3 replies to this topic

#1 jameswatt

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Posted 30 September 2008 - 03:20 AM

Hi folks,

I would like to promote my Insurance Domain with targeted keywords auto insurance quotes, home insurance quotes and other combination of auto insurance keywords such as online auto insurance quotes, free auto insurance quotes, compare auto insurance etc..

As we all know promoting insurance domain is always a difficult and tricky, so to optimize my domain I have decided following techniques to Rank #1 in SE’s

I do not have content on home and landing pages of my site and the design of my site do not allow having content on the pages,
so I have decided to promote through articles, I have article section within my site where I have 50 articles on topic of auto insurance with all combination of related keywords, and I submit those articles to directory [removed] and generate leads,

I have optimized those articles and submitted to top article directories, now I am expecting those articles should rank top 10 positions in SE’s, the article pages link to the landing page, so the landing page will get into the top 10 also.

So I would like to get feed back from expert SEO, will this strategy can work or should I change approach?

Promoting article and rank them in top 10 results so that my linking landing page will also rank in top 10 positions!!

If I search “online auto insurance quotes” in Google at present hardly I can find any articles pages of any sites in first 5 pages, mostly found domain pages or landing pages.

Kindly Guide me further about the plan and strategy for promoting insurance domain

Any help would be appreciated

Thanks!

#2 Randy

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Posted 30 September 2008 - 07:22 AM

QUOTE
now I am expecting those articles should rank top 10 positions in SEs, the article pages link to the landing page, so the landing page will get into the top 10 also.


That's simply an unrealistic expectation.

In a competitive field like the one you're in article marketing alone isn't going to get you on the first ten pages, let alone the first ten places.

#3 1dmf

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Posted 30 September 2008 - 09:52 AM

Don't I know it Randy!

Insurance, Mortgages & Loans has to be one of the fierces fought markets out there, though I'm still not sure G! has taken the current 'Credit Crunch' into account for CPC.

The average click for this market sector is now worth diddley squat, you'll be lucky if the insurance company that quoted you is even in business by the time you click 'buy now'!

Regardless of people wanting a mortgage there aren't any mortgages to sell them, along with the housing market, the knock on effect to solicitors for conveyancing, estate agents etc.etc.. , the whole industry slit its own throat with the boom now bust situation, even insurance companies are pulling out of online comparison sites, the cheapest place to buy anything is now the supermarket due to their buying power, the whole industry is screwed.

We're nationaising banks on a daily basis, and since congress threw out the rescue plan for the USA economy yesterday, things aint gonna get better soon!

So good luck with the articles, and if you want to trade industry links just PM me ;-)

#4 savvygrind

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Posted 01 October 2008 - 04:02 PM

You need to do some basic research on longtail keywords, KEI (R/S), and article marketing. Your plan is based on some flawed assumptions.




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