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Posted 30 September 2008 - 01:53 AM
Our website has been in existence for about 7 years. We have strong ranking on our major keywords, so we are not a newbie site trying to establish ranking.
We're launching a new company blog that focuses on our industry news, products, tips, updates, etc.
I've been leaning towards placing the blog at mydomain.com/blog vs. blog.mydomain.com
I understand some of the advantages of each, but not sure which one to ultimately go with.
blog.mydomain.com -- I understand this will help our page rank on pages we link to for our main site since it's treated as a separate site. But we are concerned that engines may not like it anyway and see it as a tactic, which it is not -- we are genuinely wanting to create a quality blog for our customers.
mydomain.com/blog -- I have been leaning towards this, because although it does not get us external links, it would grow the amount of content we have for our site and we would be adding 300-400 pages of industry relevant blog entries annually to our site. This would increase the size and content of our site, which is good. My concern: we currently have about 3,300 pages indexed overall. Theoretically over half a decade or so, our blog content would catch up to our main product content ... our main focus is still selling our products, not turning our business into a blog site. Should I be concerned about this?
Ultimately we want the blog to enhance our customer's experience and to increase awareness of our brand.
Where should we place our blog? It's been an agonizing decision!
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Posted 30 September 2008 - 06:57 AM
As has been discussed here several times, it doesn't matter. It's not the url address that matters, it's how the blog pages and main site pages link back and forth to each other.
In fact, several months ago Google announced they're going to start treating blog.domain.com subdomains exactly the same as they treat www.domain.com/blog subdirectories.
Posted 30 September 2008 - 08:12 AM
Posted 30 September 2008 - 08:55 AM
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