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Domain Extension Procurement - Where To Stop.
Posted 10 September 2008 - 02:04 PM
Thanks very much!
Posted 10 September 2008 - 02:43 PM
Posted 10 September 2008 - 08:40 PM
If you're going to target a specific country, then having that ccTLD can be very helpful. As you can see from the pinned post in the International section of the forum in the Resources & Advice category. It helps with those searching from that country looking for local results. So in this limited case the having Country Code Top Level Domain (eg .co.uk) can be quite helpful.
That said, even with my .com domains I get a ton of traffic and sales from all sorts of places around the world. Without ever targeting a specific country. In fact, overall my International sales (for mostly web-deliverables) account for roughly 30% of my sales. Some from search, some from direct referrals. I've never broken down Search Only International, but I may have to now since I'm a math geek.
Posted 15 September 2008 - 05:48 AM
Source: See page 12 of http://www.nominet.o...report_2007.pdf
As these are the results of a survey I'm working on setting up an experiment in Google AdWords, to test this using a .com / .co.uk domain. As people in surveys saying that they do something aren't always an accurate reflection of what they actually do.
Posted 15 September 2008 - 06:40 AM
It'll be interesting to see if your test results match or diverge from the survey results.
Posted 15 September 2008 - 10:34 PM
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