4 replies to this topic

[Matty!]

Hi All,

I've unofficially been working with SEO for the past two years while in college. Now that I'm graduating, I've got one of those "real jobs" with the first assignment of building traffic to a *gasp* health insurance agency. Since I'm not working for eHealthInsurance, my job might be really, really tough, especially considering the "budget" I've got to work with. I'm only bothering with an introduction because I'm sure you'll be seeing a lot of me around here

Right, to the point. Noting the original post date (below), is the "Tips for New SEO's" thread still relevant, or are those tactics all 5 years old?

Jill's search engine optimization articles pretty much cover everything you need to know to optimize. Some are slightly dated, but they do have dates on them and Jill's been updating many of them over the past months.

Thanks!

[1dmf]

If you're a noob, then it's still relevant!

Basic SEO doesn't change, title tags, quality content, non-spammy copy text, bot friendly website design.

Once you have the basics, the experts here on HR will be more than happy to answer any specific questions you may have!

[amabaie]

...especially considering the "budget" I've got to work with...

Is the budget high enough to pay you to do the work? That's 95% of the budget you need.

[Matty!]

Based on the business objectives (250,000 conversions w/in 1 calendar year), I estimate the allocated budget to be 4.8% of the needed budget, as it relates to SEM.

[projectphp]

Unfortunately, free help is as good as it is. YMMV, and if you are skeptical, you need to remain skeptical, and see what you do and don;t think will work / does still work.

Again, free is a good starting point, but you shouldn't ever trust free absolutely.