29 replies to this topic

[Jill]

Of course not all links are equal! Read the PageRank documents and that will become very clear!

[omahonydonnelly]

If I may paraphrase what I've heard Jill say many times - and over the years found to be very true: What's good for site users is usually also good SEO. Its important that SEO techniques like link building are balanced with the true purpose of the site - providing information to sell or promote something. Lose that idea and you lose your visitors.

[1dmf]

hmm , I missread your post Jill, you agreed - d'oh, i need a holiday!

[potpot]

Its important that SEO techniques like link building are balanced with the true purpose of the site - providing information to sell or promote something. Lose that idea and you lose your visitors.

it's true.. balance everything, a good SEO technique! i've learn a lot from you guys. thanks.

[glengara]

On the outbound link thing, IIRC the theory is the anchor text of a link can "count" for both the pointed-to and pointing pages, so keeping links strictly page topical and judicious use of anchor text could well benefit both.

[potpot]

one more question guys..how would i know if i am doing excessing link exchanging or if i have excessive link partners? is it harmful?

[omahonydonnelly]

How excessive? if they are relevant quality links and organised well on the site its good for users and SEs. Also that the incoming links are useful beyond building PR.

I know a guy that has a dieting site - very competitive topic on SEs. When it became evident about impotance of inbound links he went mad with it. I think the site looks awful, but the site's been doing well on SEs for years and he is getting rich selling diets to thousands of people - maybe millions by now.

[Jill]

one more question guys..how would i know if i am doing excessing link exchanging or if i have excessive link partners? is it harmful?

As long as every link you put on your site is helpful to the people who visit your site you can't go wrong. That's why you put links on your site. If you're putting links on your site for any other reason, then you're doing things wrong.

[shash95]

Should even bother to link-exchange?

I've herd that Google stopped indexing two-way links. Is that true?

[Jill]

Shash95 you may wish to read through some of the other posts in this section of the forum for our thoughts on that.

[potpot]

As long as every link you put on your site is helpful to the people who visit your site you can't go wrong. That's why you put links on your site. If you're putting links on your site for any other reason, then you're doing things wrong.

thanks. i just thought excessive linking can harm me and if there are limits as to how many partners. thanks for the input jill.

[Jill]

How could there be limits on how many sites you feel your visitors might like? It's not a search engine issue, as it's none of their business. Think about the reasoning behind what you're doing, and it should all become more clear.

[potpot]

thanks again jill.. i didn't think of that though and i'm sorry for that. it's clear to me now.

[Jill]

Potpot, it may become even clearer when you read this article about whether SEOs Have Lost the Plot.

[potpot]

thanks for the link jill! i think it's perfect for me. lol!