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6 replies to this topic

#1 Tom Philo

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Posted 06 September 2007 - 06:44 PM

The other day I got a link request which was specific and reasonable.
They stated what page they would like it to be one - it was an internal page where I list support sites for photography and they (of course) provided the URL and anchor text they wanted to use. They included that they would put a link back to my site from theirs and how to do it.

However.

When I went to THEIR site and looked around I found that NO WHERE in their menu system AT ALL was there a link to the page on which they would link back to me.
Thus I jumped immediately to the conculusion that they had hired a (un, hum) SEO firm to boost their site standing using less than equal receipical link back. Users going to their site would NEVER see the sites they "linked to" - effectively making it a "I take and give nothing back" exchange.

So always check to see not only what page you will be on but if people can actually get to it from the menu.


#2 Bradley

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Posted 06 September 2007 - 07:56 PM

Yep. Great point Tom...Onwards and upwards...

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#3 Jill

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Posted 06 September 2007 - 09:33 PM

Oldest trick in the book, which I'll simply never understand.

#4 adybee

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Posted 07 September 2007 - 11:13 AM

Anybody got an idea of how much value a link out actually has for your own site (if it's relevant etc.)?

By that I mean how do these links effect your internal PR?

#5 Tom Philo

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Posted 07 September 2007 - 01:52 PM

By established practical definition of link value, a link OUT is of no value to your page - only to the target page.

#6 Jill

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Posted 07 September 2007 - 02:13 PM

What Taphilo said.

#7 qwerty

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Posted 07 September 2007 - 02:51 PM

They don't have to actually orphan the page, by the way. They can just block it from spiders, so watch out for that trick as well.




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