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Any Opinions On My Space
Posted 14 March 2007 - 08:22 PM
Posted 15 March 2007 - 12:07 AM
Also my logs say I'm getting clicks from my space, second only to google searches. have no idea why
that's where I got the idea. someone else mentioned it because the site gets such outrageous traffic. Was not thinking anything about teenagers as you are.
Actually I do see a a ton of musicians, actors and artists there.
Posted 15 March 2007 - 07:42 AM
2) Kevs said nothing about targeting children or minors (is there a difference between the two terms?)
3) A myspace link is like any other link. If it is from some irrelevant profile page, the link won't count for much, if anything. Myspace links are not mysteriously different from a link anywhere else on the web. They don't count for more, they don't count for less. If the link will bring you traffic, then do it, just like you would on any other site relevant to yours that might bring you traffic.
Posted 15 March 2007 - 07:47 AM
Place links on sites where your target market is already hanging out. Stop worrying so much about PR/Link Pop and start worrying about Marketing 101.
So if your target market hangs out in certain niches that appear within the MySpace user base, getting links there would be a good thing. But if you get links in the wrong niche within the MySpace user base, or if your target market wouldn't be MySpace users, you're wasting your time.
Posted 15 March 2007 - 09:43 AM
Arteworks, targeting children (advertising sugar foods during kids' shows on TV, or using Joe Camel to promote smoking) is much different than placing an ad somewhere children might see it (a billboard ad targeting adults).
Posted 19 March 2007 - 12:43 PM
There are some MySpace pages that have been very successful. Do they convert? This is questionable. However, one thing that I do acknowledge is that it brings a closeness between consumer and the product or the company that is delivering the product. For a younger demographic, that can be a very empowering thing for them, thereby being an extremely powerful thing for you.
I think MySpace can be beneficial for big companies if these companies actually read what their customers say, much like that of a corporate blog. If MySpace is used as a conversation piece, this can be extremely useful to establish a great relationship between company and consumer. Since most MySpace users are not reading blogs, this may be the closest way they can communicate with you.
I've worked with a "marketing" campaign on MySpace in the past. I can't say it did much, as it was more of an experimentation than anything. I saw the sense of empowerment that some people who friended this account felt. It didn't do much, and still, I'm not sure if I see many people spending hours upon hours getting to know MySpace accounts, especially for users with too few friends or too many friends... maybe it's just me. I like Facebook better (though I don't see it as the best marketing tool either unless you have clear goals and understand what your users want).
Back to MySpace though: a few "successful" MySpace marketed sites include the Aquafina site and the Wendy's MySpace page (emphasis on the square, which is hip for the younger generation). Both MySpace users have a great amount of friends. Has it increased their desires to buy products by Aquafina and MySpace? Again, I'm not sure if there's an easy way to determine this (though I'd recommend perhaps advertising a MySpace-only deal and seeing if the WOMM helps).
Do I think links in a MySpace profile do much? Truthfully, I would look for better ways to build links.
Posted 19 March 2007 - 01:44 PM
Posted 19 March 2007 - 09:46 PM
Posted 20 March 2007 - 12:08 AM
Posted 20 March 2007 - 08:02 AM
Posted 09 August 2007 - 02:20 PM
Posted 09 August 2007 - 05:22 PM
I am surprised at some of the responses and beliefs here... go to myspace and search out any company you like - you will be surprised how many have a myspace if only so they "own" the space and can also send interested parties to their website... (pre-qualifying maybe?) where you can edit and control your pages and have a chance of closing any business.
I also believe it goes far beyond the artsy, creative and musical types.
We have found success, and conversions are NOT the only reason to get or have traffic to your website... again, my opinion. Exposure, word of mouth, branding, and product positioning, etc. - these all have their benefits and for different reasons other than to "convert" into buying. In ecommerce, that may be #1 to some of you (conversions), but the existence of websites are not solely for a sale.
And about spammy advertising? That is up to the people, want better ads? Add some, try it, see what you think... I've already drawn conclusions from our results.
Kevs - I guess we may build links from this, but that is frosting to our original concepts and intent.
Posted 09 August 2007 - 09:10 PM
just got up a myspace account.
How does it bring your business?
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