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Penalty For Linking To Unrelated Sites?
Posted 13 February 2007 - 06:47 PM
All those in favour?
Posted 15 February 2007 - 12:55 PM
Basically, if a search engine has designated a group of Web sites to be a "bad neighborhood", and if all or most of your outbound links appear to point to one or more bad neighborhoods, you are literally associating your content with bad neighborhoods.
So what would you expect the search engines to assume, except that your site is unworthy as well?
So, how can you tell if sites are a "bad neighboorhood", or spammers? I've had lots of link requests from gambling sites, and accepted those with a PR ranking higher than mine. Should I be concerned?
Posted 15 February 2007 - 01:03 PM
I wouldn't rely on sites in the gambling niche to be on the up and up. If you're going to link to such sites, you should be extremely careful.
Posted 15 February 2007 - 01:54 PM
A linking strategy should be part of an SEO strategy -- not the entire SEO strategy nor even a major part of it. And the linking strategy should be robust.
And an SEO strategy should be part of a Web marketing strategy -- not the entire Web marketing strategy nor even a major part of it.
So when you look at your outbound links from that level, every link matters with respect to the impression it makes on visitors (they are far more likely to come back to a resource that is useful to them).
Here is a good rule of thumb: If you suddenly wonder whether you should be concerned about your outbound links, you probably should be.
Posted 15 February 2007 - 07:02 PM
Ain't that the tooth!
Ppl 99/100 know what is wrong, that just try to justify it. Honesty is the key. IF you have doubts, either accept you are doing wrong and it might one day bite you, or don;t do it. Simple
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