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Anything Unusual Happening With Google?
Posted 14 February 2007 - 10:40 AM
Posted 14 February 2007 - 10:54 AM
Rank checking weenie!
Just kidding, Karon!
Posted 14 February 2007 - 11:00 AM
Right now G provides about 1/3 of my business. I would like to get that down to 1/4 or less just because I don't want to be "that" dependent on them.
Posted 22 August 2007 - 03:36 PM
Please take pity on me..and be so kind as to respond...
Posted 22 August 2007 - 05:23 PM
Please take pity on me..and be so kind as to respond...
Heartland, I know how you feel, but if you've done nothing wrong the chances are it's a temporary glitch and things will sort themselves out in a couple of weeks. As you're probably aware I started this thread (can't believe it was January,) and once we'd popped back in to the SERPS, we've been fine since then.
Posted 22 August 2007 - 06:24 PM
If you haven't already done so, the first thing I would do is set up an account with Google's Webmaster Tools. Once you have you can get a bit more information and perhaps a better glimpse of what's happening with your site. It'll even report to you if there were spidering errors, and sometimes if there has been some type of penalty placed on the site.
99% of the time it's not about a penalty. The vast majority of the time it's simply about not having quite enough off-page factors to get the site over the hump. And for the most part that means getting more good quality links pointing towards your site, and in some cases getting more good quality links pointing to deeper pages in your site.
As far as the Supplemental stuff goes, Matt Cutts has said it's mostly about PageRank, meaning the internal PR they use, not the Toolbar PR. However there have been webmasters who have made on-page changes and see their Supplemental situation change. In those cases they had a bunch of pages that all carried the same title, and in some cases people reported they were able to push a site's pages out of the supplemental index by making sure each page had its own unique meta description if the titles were already unique.
Personally, I think all of the above is useful, even if it doesn't necessarily have a direct effect on the search engines. More good quality inbound links is always better. And having your titles and meta description actually be unique to each page is also a good thing, for users. If the engines like this too, that's great! If not, it's still the right thing to do IMO.
Posted 23 August 2007 - 03:09 PM
*sigh*....well I guess I'll just hope that we get back in, next time an update comes around.
Posted 23 August 2007 - 03:44 PM
Just a bit of reassurance.
I changed our site quite drastically last year and from last July dropped out of Google for a few months! ( There a lot of frantic posts from me here :-)
Then, suddenly we had a google pagerank of 4 :-)
A month later it dropped to 1 :-(
I then spent the next 5-8 months making sure the coding, wording etc was ok and constantly looked at site://www. oursite.co.uk in both google.com and google.co.uk.
For months it showed anything links after the first page of serps to be in supplementals. This then seesawed from 1 page to 6 or 7 pages being out of the supps and then sometimes back to only page 1
Business had been building up and where 300 uniques a day was the norm, it is now 600 a day and the orders are coming in quite well and i realised I hadn't checked the serps using the link above for a while (too busy :-)
Anyway, two weeks ago, I took another look at the serp results for our site and the are all out of the supplementals!
And although our main page only has a pr of 2, i have noticed a lot of inner pages with a rank, albeit 1, but ranked!
For the last 3 months, i haven't done anything major to the site or added any more inbound or outbound links (I don't have that many either).
This has taken over a year with google. Msn was quicker, but there is no doubt that most of our orders come from google customers.
Whilst the site was in supplementals i put some of our products on ebay and that also, has been a life saver! (Costs are a bit high, but then so are google ads at times)
btw, you haven't inadvertently changed your robots.txt internal by any chance? I did and inadvertently banned the google image bot and lost all the images i had in google images. (got paying customers from them also) Slowly regaining them now.
Are you in google base (now google products)? as that is another are where we get some custom.
Posted 23 August 2007 - 04:10 PM
Posted 23 August 2007 - 05:57 PM
I noticed from my stats last year (before i unwittingly banned the imagebot) that i was getting eyeballs from google images.
This year the images are slowly getting back in there and i have even put a 'google images' in my 'business source' dropdown and that's how i know at least one of my orders came from there.
Ok, it was only one, but i see from my stats that they are starting to come to our site via images, and not everyone fills in the business source.
Mind you, it all depends on your images.
Our site is personalised cards and gifts, so the pictures are pretty, which help draw them in :-)
Posted 23 August 2007 - 07:17 PM
I would agree that actual image searches are most likely people looking to grab an image. But one of the sessions here at SES was about the new Universal Search and how to optimize for it. I think if you can get a product image to appear on the first page of "universal search" results, it might be plausible for it to result in a sale or two. Those people aren't searching for images; they're searching on keywords related to your product. But if the image they find is compelling enough, they might find their way to your site (and purchase your product) that way instead.
So after that session, I'm starting to rethink my position on image optimization (at least slightly).
Posted 23 August 2007 - 08:16 PM
Regarding images in universal rather than image search, I would expect even less clickthroughs. Like you said, the image would have to be compelling enough. If I'm looking to replace my telephone the picture of the cool phone had better be really really cool if it's going to get me to click there instead of a page that announces itself as containing unbiased reviews of 2007 models of cordless telephones.
Posted 23 August 2007 - 11:55 PM
A consequence of blocking the hotlinks was that Google was no longer able to index the images. Oh well. Now people just have to find the images the old fashioned way: through my content.
That's good enough for me.
Posted 24 August 2007 - 10:43 AM
Thanks for the encouragement...it's been a strain to say the least.
I assume that you know they did away with the "supplemental" tag on listings...so all pages comes up now without that extension. There is still a way to see which ones are in there, but maybe you have used that search string and still found that you are totally out of them, and if so, congrats! that's a great accomplishment. If you wanna find out for sure and don't have the string, lemme know and I'll send it to you.
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