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News Content Strategy
Posted 02 January 2007 - 06:48 PM
I pretty much understand the aging and sandbox delays. If you add a new file to your site, you can expect to wait 6-8 weeks for it to get properly indexed.
How about news sites? Their strategy? You hear about an article, go to google, enter the article name - and you can find it by headline title even if only a few hours old.
I'm presupposing that this search works for them because the CNN index page or whatever page has gone through the aging process long ago. So any content on that page gets indexed pronto.
How about specific article pages that are borne today?
Here's an example:
Go to google and enter "Cheers greet police indicted in New Orleans bridge shootings". This is a random article I found on CNN. The result will take you to a specific CNN page dedicated to that article, not just the index page that lists articles.
The question, "How do they manage to get a specific (new) page indexed so quickly, seemingly instantaneously?
Posted 02 January 2007 - 07:15 PM
The aging delay is only for new domains and only for competitive keyword phrases.
Posted 02 January 2007 - 08:00 PM
But if your site's been around a while, has lots of great incoming links, is well-respected and continually updated, the search engine spiders will visit often. Once they visit and index the page, it could show up as soon as a day or two...
News sites are usually updated continually and the search spiders check them constantly in order to have the correct content- that's how they get news into the index so quickly. There's really no reason for them to continually update an average site since they don't change that often and aren't being constantly searched for like current news is.
Posted 03 January 2007 - 12:37 AM
Posted 03 January 2007 - 12:49 AM
Don't bother looking. Instead, look at this query's search result. You'll see, somewhere in the top ten, a page from Xenite.Org (my domain). I created that page after seeing a movie over the Christmas weekend. It was indexed and ranking in less than a week.
My domain is one of those "old, trusted" domains other people talk about.
Although none of us really knows why it works, we know it works.
Posted 03 January 2007 - 01:47 PM
It could take that long... but it always has. It's not anything to do with aging, it has to do with how often your site gets spidered and updated. Sites without many links that don't change very often will see a longer wait before their new pages get into the index and get ranked simply because they aren't very "important."
It's the same thing with changing pages on your site... how quickly those changes are reflected in the search results has a lot to do with how many external links there are to your site and how often you make updates.
But it's always been that way. Once your site has graduated from the aging filter, new or changed pages will update the next time the GBot comes around and grabs them and the main indexes get updated. It could be tomorrow, it could be two weeks, it could be 4 weeks.
Posted 07 February 2007 - 12:55 PM
Thanks in advance, I did a search but couldn't find the answer.
Posted 07 February 2007 - 01:05 PM
Since it's new, you'll likely just need some more good quality links pointing to the site in order to encourage the spiders to crawl more deeply and index more pages.
Posted 07 February 2007 - 01:43 PM
The site has been spidered by Google twice in the last two weeks. Are you suggesting that having more inbound links will activate something in the spider which makes it explorer the internal links?
Thanks again for the advice,
Posted 08 February 2007 - 12:26 AM
Yes, you're going to need a few months at least, plus some decent links. It doesn't matter that you've already been spidered. That's just the start.
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