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Posted 12 November 2006 - 11:55 AM
Posted 12 November 2006 - 12:37 PM
Even though I'm not an SEO anymore so don't charge others to SEO their site, I know that people cannot discuss how much they charge. Price Fixing/Collusion is not something anyone ever wants to be accused of or prosecuted for.
Figure out how much your time is worth, then charge per hour.
Some people's time is worth more because they've been at it longer or have more experience or whatever. So what some charge is not necessarily what you should charge.
Posted 12 November 2006 - 12:59 PM
Posted 12 November 2006 - 03:55 PM
So my model was much like an attorney or other professional consultant. There was an upfront fee that was basically a Retainer. I billed against those funds initially, then they had to pay after it was used up.
A lot depends upon what all is going to be involved though.
Posted 13 November 2006 - 05:41 AM
Posted 13 November 2006 - 06:32 AM
Posted 13 November 2006 - 08:23 AM
OK. How much to analyse (keyword, competition, etc) a site?
Posted 13 November 2006 - 08:52 AM
Do your market research and charge whatever is justified in your market for someone offering similar services to yours with a similar level of experience.
In terms of how you structure your pricing (monthly retainer vs. hourly fee vs. per-project vs. whatever)... As others have already mentioned, there are probably as many different pricing models as there are practitioners in the field. How you structure your fees will depend on the specific services you're offering, the typical length of your contract, what's "standard" in your market and your own personal preferences.
And your pricing model may well change over time -- just because you start out with one pricing model doesn't mean you're stuck with it until the end of time. If you try one way and it doesn't seem to be working well for you, just change it and try another until you find the one that does work best for your business and your clients.
Posted 13 November 2006 - 09:24 AM
Edited by torka, 13 November 2006 - 09:54 AM.
Posted 13 November 2006 - 09:54 AM
What a well-known and experienced practitioner such as Rand or Jill can charge for their services has no relationship to what a just-starting-out SEO "trainee" can charge, for instance. Some industries are more competitive than others. It may make a difference whether your specialty is local marketing for small businesses / entrepreneurs or global SEO for major corporations.
In any case, we are not going to discuss specific prices here on this forum.
Posted 13 November 2006 - 10:05 AM
Posted 13 November 2006 - 11:56 AM
well only if you collude with others to pricefix and thats almost imposible with SEO as the entry costs are so low.
otherwise survays on labour rates would be ileagal :-) and the Govenment uses those to help set base rates, employers for barganing setti g CEO rates
geting political - i sould add unless your a farmer
Posted 13 November 2006 - 12:41 PM
As to how though, I normally do a three-month contract, with month-to-month charges after that determined by how much work still needs to be done.
Posted 13 November 2006 - 12:55 PM
However please do not feel free to put Jill's tush on the line by discussing rates here, because if you do the they'll simply be removed.
Posted 13 November 2006 - 07:26 PM
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