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Google Florida Algo Update
Posted 24 December 2003 - 05:00 AM
Although a little late in the day, I invite your comments on 2 articles published on the Google Florida Algo Update.
Article - 1 : www.seorank.com/google-florida-update.htm- Google Florida Update Overview - Published 13th Dec 2003
Article - 2 : www.seorank.com/analysis-of-hilltop-algorithm.htm- Google Florida Update Analysis - Publised 19th Dec 2003
Posted 24 December 2003 - 06:06 AM
I think you've done a good job of debunking some of what you (and I) consider to be the myths that have sprung up in response to this algo change. But I notice you don't mention either TSPR or CIRCA. I personally think that elements of those technologies, along with Hilltop, are in use.
Posted 24 December 2003 - 09:20 AM
The most important is the switch from keyword searching to "meaning" searching. This is what qwerty is referring to. It stems from the Google acquisition of Applied Semantics in April 2003. It is Google's major effort in trying to continually improve the relevancy of its search process for the average searcher.
The other important factor is covered very completely in your papers. It is Google's attempt to stop getting worse under the onslaught of spamming websites. It means that links from authoritative web pages are very much more valuable.
How well Google achieves its objectives remains to be seen. It will be fascinating to watch the competitive environment in the run-up to the Google IPO.
Posted 24 December 2003 - 09:39 AM
Secondly, will this mental health site pick up 'Expert Documents' if they are being referenced from forums and such? If this isn't so, how can we create a system that works best with the new hilltop algorhythmn?
Posted 24 December 2003 - 05:27 PM
The most important is the switch from keyword searching to "meaning" searching.
Barry & Bob
Is this what was once known as 'theming' a site or is it something different altogether??
Posted 24 December 2003 - 06:13 PM
So if stemming can be extended to that (which is a lot of extending) then "appliance" "refrigerator" "oven" "sink" and "kitchen" are all connected. And the presence of all of those words would give the SE a great deal more knowledge about a site than just a list of words.
If this is what they're doing, I don't see it working very well yet, but if the algo can improve itself over time as it's supposed to it could make things very interesting.
Posted 24 December 2003 - 06:31 PM
And yes, I agree - theming will make things very interesting - SEO copywriting will simultaneously become a lot more complex but also more natural - should be fun!
Posted 24 December 2003 - 10:07 PM
Garbage In=Garbage Out
1-sofware presort. ... to weed out the stinkiest garbage.
2-human presort. .. to see if site is what it claims to be,and meets basic quality requirements.
3-resort of approved/pre-sorted sites.
approved sites can then skip steps 1 and 2,during updates of database,and go straight to step 3,except for spotchecks.
Huge penalties [ penalties that hurt! ] for abusers.
on that cheerful note ... Happy Holidays!
Edited by t49, 24 December 2003 - 10:46 PM.
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