How long do you think google going to keep taking heading tags seriously? There are dozens of ways to abuse the tag. Style sheet cheating comes to mind, or the most recent trick I’ve seen were a table is nested inside of the h1 tag. Long ago when AltaVista was the top dog, they stopped looking at it for this very same reason.
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Heading Tag Tricks
Started by
hermit
, Aug 07 2003 07:06 PM
4 replies to this topic
#2
Jill
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Posted 07 August 2003 - 07:13 PM
How long do you think google going to keep taking heading tags seriously?
How do you know they take them seriously now?
Style sheet cheating comes to mind
Changing the size of the font of a header tag is not considered "cheating." It's not the size that the search engine would care about (if they actually do care), it's the fact that something is a headline. Or so the old wive's tale goes... :learn:
Jill
#3
hermit
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Posted 07 August 2003 - 08:02 PM
In “The Anatomy of a Large-Scale Hypertextual Web Search Engine” a quote from it states:
2.3 Other Features
“Aside from PageRank and the use of anchor text, Google has several other features. First, it has location information for all hits and so it makes extensive use of proximity in search. Second, Google keeps track of some visual presentation details such as font size of words. Words in a larger or bolder font are weighted higher than other words. Third, full raw HTML of pages is available in a repository.”
If they have kept to their original design this would indicate that the size of the font is a consideration. Though I agree that the use of heading tags for document structure is benign, I often see them being used inappropriately for the added weight it brings, and then covering it up by changing it’s appearance.
By the way, Love the new forum.
2.3 Other Features
“Aside from PageRank and the use of anchor text, Google has several other features. First, it has location information for all hits and so it makes extensive use of proximity in search. Second, Google keeps track of some visual presentation details such as font size of words. Words in a larger or bolder font are weighted higher than other words. Third, full raw HTML of pages is available in a repository.”
If they have kept to their original design this would indicate that the size of the font is a consideration. Though I agree that the use of heading tags for document structure is benign, I often see them being used inappropriately for the added weight it brings, and then covering it up by changing it’s appearance.
By the way, Love the new forum.
#4
Jill
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Posted 07 August 2003 - 09:09 PM
That's all well and good, but I'm still waiting for someone to actually show me some proof that Google (or any search engine) actually does give Header tags more weight.
I know our wondeful moderator, Dan Thies, was doing some tests to study this, but I don't know if he's come to any conclusions yet. Will have to check in with him to see.
Glad you like the forum!
Jill
I know our wondeful moderator, Dan Thies, was doing some tests to study this, but I don't know if he's come to any conclusions yet. Will have to check in with him to see.
Glad you like the forum!
Jill
#5
hermit
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Posted 07 August 2003 - 10:22 PM
As a mater of fact I've never see any real proof that heading tags were more highly weight, good point.
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