The question may look silly, but I just need to come to an important decision...
I got a hotel website that has the following structure:
host/ — the site in Russian
host/eng/ — the same info translated to English
host/de/ — the same info translated to German
The site is hosted in Russia.
The Russian part ranks well in the Russian #1 SE Yandex.ru, and not so bad in Google (for Russian keywords).
But the English and German parts rank awfully bad for the English keywords.
The only English or German Google traffic that the site gets is accidental traffic from Google Images. 8)
The task is to improve ranking for the English keywords for UK and USA IPs.
I'm quite sure that my site is in the Sandbox (as some Russian SEOs say, there is no Sandbox for the Russian keywords, so it can be seen only for English keywords). And probably the optimization for Russian SEs played a bad role for my Google ranking, as Russian SEs do not make any penalty for bad backlinks or for fast links, or for non-thematic link exchange, while Google most probably does.
Another bad thing is that the most wanted keyword is «hotel in st petersburg», but not meaning St. Petersburg, Florida, but St. Petersburg, Russia, and I have to compete with the sites of hotels in the USA... But for now it is decided to concentrate on «hotel in st petersburg russia».
So the question is what would be the most effective solution:
(1) Try to get out from the sandbox with this site
(2) Buy a new «warm and fuzzy» domain and to pass a sandbox with this one. With American hosting as well.
Surely I could do the both — but it should take twice much efforts, which I can not afford.
Thank you for any advice in advance.
Edited by upyrj, 23 October 2006 - 11:01 PM.