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Selling Links To Make $$$
Posted 14 October 2006 - 08:47 PM
First, we do have clients we link to because we want them to get a benefit. We recommend them, or have done work for them, and we want their rankings to be as high as possible. Would adding sold links to our website hurt those "natural" links?
Second, there are dozens of text link brokers out there. Any advice on how to tell the good or legit ones from the bad? If you have specific recommendations, please e-mail me... but it's hard to tell a quality link broker from a con artist just based on a website. What should I look out for? Any warning signs of a bad one... or tips to recognize a good one?
Thanks for your help.
Posted 14 October 2006 - 09:42 PM
If you have good, targeted visitors, of course you should give them links to things they would like. A solid recommendation is a valuable thing that will incentivize your visitors to keep coming back. Offline example: good magazines won't run just any old ad. They have advertiser requirements to ensure relevancy and quality.
Whatever you do, don't link to crap. If you do, you damage your site in the eyes of visitors and search engines. Always remember that search engines are artificial intelligence systems. They try as much as possible to simulate the responses of actual humans. If humans like a site, so should search engines. The whole point of a search engines is to quickly generate a list of high quality websites about a particular topic.
Posted 15 October 2006 - 01:23 PM
This also leads to your comment, Jill. Do the Adsense ads leave a footprint similar to paid text links?
Posted 15 October 2006 - 01:57 PM
Adsense ads don't count as backward links, so it doesn't matter.
Posted 16 October 2006 - 11:53 AM
I've sold some ads for one of my personal sites at the digitalpoint marketplace forum and hand coded them on my page. I keep track of the ad orders with a simple Excel spreadsheet and so far, it's been a win-win situation for me and the advertisers. I get to screen/control who my site links out to and the advertisers are getting some decent traffic (the page in question has been digg'ed to first page before and well represented in the web 2.0 sphere).
Posted 17 May 2007 - 06:05 AM
I would encourage you to sell links to sites that are relevant to yours. Google is getting smarter about detecting sponsored links.
Be careful when you use a broker. Prices are inflated because they need to earn their commissions. They may or may not allow you to reject ads that appear at your sites.
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