Are you a Google Analytics enthusiast?
More SEO Content
Are Non U.s. Gov't Links As Valuable?
Posted 01 September 2006 - 04:38 PM
While I know it doesn't make a huge difference to your rankings to have some .gov links, it seems to be commonly believed that .gov links are considered to have more value by Google as gov't sites can usually be considered authorities on their subject matter.
We are a Canadian company doing business mainly in the US and while we have several links from Canadian gov't sites there is no real legitimate reason for us to have .gov backlinks. The Canadian gov't websites use .gc.ca not .gov which seems to be reserved for U.S. gov't sites only.
Does Google give the same credit to all legit gov't sites or do they only recognize the .gov extension?
Thanks in advance to anyone with any insight on this...
Posted 01 September 2006 - 05:55 PM
Posted 01 September 2006 - 06:24 PM
It's the one thing that you'll find over and over and over again in this industry because some things can't be tested, and those that can be tested often aren't proven to be true before being uttered by some self-proclaimed Expert and repeated 4,000 times.
When in doubt, don't believe it unless you can test it. That's my motto.
Posted 01 September 2006 - 07:01 PM
All links are only given credit for their linkage data not for their TLD.
Posted 02 September 2006 - 02:00 PM
Common sense would dictate they'd evaluate links in a similiar manner regardless where they originate. That they would look at the CA TLD differently would depend on who's linking into the CA site.
However - credibility plays a factor here too. If you have inbound links from a government site I'd highlight that somehow on your website to boost your credibility factor with your visitors/customers. It's rare for a dot gov to link out unless the site is engaged with Uncle Sam in some way, so I'd be use that any way I could!
Conversely linking out to dot gov sites regardless what country they're in can help. For example, lets say you were selling tax software. Linking out to the US IRS or the Canadian Revenue Agency would make sense on a customer service and credibility level.
Posted 02 September 2006 - 10:22 PM
I thought .gov's were given a bit more weight as they were considered less "compromised" ..... I read this somewhere (and it wasn't some 'little' blog)... somewhere more "authorative".
Now i'll have go to go digging.....
<edit cuz i went digging>
OK... now i know where I read it - Matt Cutt did say on his blog (literally he said it on his video! ) that the .gov extension is no different than the .com in terms of it's weight or ranking credit. However, he did add that those sites usually have a lot of inbound links which can make a link from their site quite important.
Edited by storyspinner, 02 September 2006 - 10:37 PM.
Posted 02 September 2006 - 10:49 PM
Posted 03 September 2006 - 07:23 AM
Why that part is so difficult for people to get is beyond me!
(See our other -- closed -- thread on this topic from a few months back.)
Posted 06 September 2006 - 01:17 PM
thanks for the great feedback. It's nice to get clarity on the fact that it isn't the actual TLD .gov the passes more link juice but actually the value of the page that just happens to be on a .gov site
0 user(s) are reading this topic
0 members, 0 guests, 0 anonymous users